I build visual worlds for brands and ideas, with craft at the core and new tools like AI to explore further.
Also founder & editor of Poka Yoke, an independent design magazine.
Campaigns created within agency creative teams. Shared under NDA, so each project opens with a password on request.
I’m Andrés, a creative art director who looks at the world with curiosity. I’m driven by the urge to make things that didn’t exist yesterday.
Every project starts as a question. I explore, test and break things, with AI as part of the process, until an idea feels both surprising and inevitable.
I work with brands and agencies, always looking for the next thing I haven’t tried yet. I also run Poka Yoke, a magazine about the design I wish more people saw.
